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Butter Yellow: How to wear THE color of this spring-summer 2024

Say goodbye to Red Cherry and Olive Green: this season, Butter Yellow is making a comeback on the fashion scene. The numbers speak for themselves: searches for this pastel color even doubled last month on the asos.com site.

Butter Yellow: the unexpected color that will warm up your spring wardrobe

Not sure if yellow is the first color that comes to mind when you think of a color that's easy to wear and combine. However, butter yellow is shaping up to be one of the main color trends of the season and you will have no trouble styling it. Its moderate saturation allows it to act as a neutral shade that pairs easily with the rest of your wardrobe. It's subtle, but adds just the right amount of interest and freshness to an outfit. In fact, this is exactly what you're going to want to wear this spring.

The Return of Butter Yellow

Many designers return to the pale color season after season and this isn't the first time it has appeared on the front row. On the Jacquemus spring show, it was the focal point of the structured jackets and coats worn by Gigi Hadid for example. At Bottega Veneta, pale yellow dresses contrasted with brighter hues like red and orange. Jonathan Anderson has used this color often, but this time he used it in a satin dress and floaty knits.

Nail Polish Yellow 002 Rafale Market

Understand everything about the fashion trend cycle

How to wear Butter Yellow?

Yellow is a mood enhancer. It reminds us of sunshine and positivity, which is a given when it comes to dressing for spring. For those who tend to favor neutral hues, light lemon colors are a refreshing choice that is still pleasing to the eye. Light yellow tones also look a lot like cream, making styling options easier. For example, you can pair a lemon tank top with denim shorts and flats, or a sheer top with a bralette and mini skirt. Opting for yellow allows you to try something new in your style, even if it's just in small touches.

The easiest way to incorporate yellow into your wardrobe is with tops you would normally wear (but in a yellow shade) and accessories. This spring, we're especially excited to pair a buttery yellow linen dress with heels or sandals. The great thing about yellow is that trendy tones, like Barbie pink, will inevitably come and go, whereas a pale yellow shade is forever, whatever the season. In other words, yellow is an easy way to incorporate color while still fitting into a capsule-style wardrobe.

Spring-summer 2024 fashion trends: The tops and flops of the season

Yet even with all these arguments, many disagree with this color, with the deeper, brighter shades of yellow being deemed too bold by some, while others feel that the more vibrant hues light of this color are practically undetectable. Not convinced? Here are eight outfit ideas that incorporate spring's hottest color: buttery yellow.

You will have understood, yellow is our new favorite neutral. It's THE sign that we need to take a step back from beige and gray and bring a little sunshine into our lives, just in time for the sunny days. Don't hesitate to invest in a pretty spring dress, a high-end bag or a pair of moccasins; This color is not going away anytime soon.

Gabriela Hearst